Startup Concepts

Startup concepts in a comic book format. Improve your startup vocabulary with real-world examples and curated resources. 

Created by Chetan and Keshav. Credit to our friend Vaibhav Domkundwar for nudging us to do this. Please leave any suggestions you may have at the end!

#27 – What is Net Promoter Score?

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#26 – B2B vs B2C Startups

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#25 – What is a Payback Period?

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#24 – What is Monetization?

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#23 – Storyboarding a Pitchbook

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#22 – What is Traction?

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#21 – What is an Innovation Funnel?

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#20 – What is a Contribution Margin?

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#19 – Churn and Bounce rate

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#18 – Wtf is ARPU & AOV?

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#17 – What is a Cohort Analysis?

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#16 – What is Virality?

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#15 – What is LTV/CAC?

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#14 – What is a Moat?

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#13 – What are ESOPs?

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#12 – What is a SPAC?

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#11 – WTF is ARR & MRR?

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#10 – Understanding Unit Economics

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#09 – What is Growth Hacking?

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#08 – When to Pivot?

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#07 – What is an MVP?

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#06 – Founder Market Fit

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#05 – Burn rate and Runway

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#04 – Product Market Fit

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#03- Market Sizing

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#02 – A/B Testing

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#01 – Co-founder Agreements

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